Leonard Cheshire / Actually I Can
LEONARD CHESHIRE
ACTUALLY I CAN
- Industry Charity
- Director Danny Baldwin
- Project Type Commercial
‘Actually I Can’ follows the inspiring journey of Charlie, a young wheelchair user, as he overcomes societal misconceptions and his own lack of self-belief to find a renewed sense of purpose through volunteering.
Leonard Cheshire asked us to make a film that captured the spirit of their #ActuallyICan campaign because they needed a collaborative, empathetic approach to showcasing their services.
The film received overwhelmingly positive responses, earning over 250,000 views across social channels and successfully driving volunteer sign-ups. It was awarded Gold for Best Brand Communication at the EVCOM Clarion Awards and Bronze for Best Production in the Creativepool Annual 2020
Team
- Client NSPCC
- Director Danny Baldwin
- Producer Sophie Christophersen
- Editor Jon Beagley
- Director Of Photography Charles Harrison Mori
- Art Director Laura D'Asta
21 Years Of Impact
Impetus
Sandy Matta
TVC, Commercial
188
Airfryer
Cuisinart
Guy Saville
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Change The Script
Social Work England
Guy Saville
Commercial
188